Past Experience
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Led creative projects from concept to completion for a wide range of clients. Balanced hands-on design work with client communication, scheduling, and production management. Developed campaigns, digital assets, and print materials that aligned strategy with strong visual storytelling.
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Providing design services across branding, web design, and print collateral for small businesses and creative clients. Experienced in managing all stages of design projects, from concept and client briefing to delivery.
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After two years as a Jewellery Consultant and Designer, I progressed to oversee brand direction and creative output for this luxury goods company. Managed brand identity, marketing campaigns, and digital design. Ensured cohesive visual communication from in-store to across global markets and collaborated closely with the directors to evolve the brand.
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Worked directly with clients to design bespoke jewellery and deliver exceptional customer experiences. Developed strong skills in visual communication, storytelling, and translating client needs into creative solutions. Promoted to focus on digital sales and online experience due to strong understanding of brand presentation and customer engagement.
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Managed daily operations and a small team in a high-volume hospitality setting. Focused on maintaining service standards, efficient workflow, and a warm, professional environment for customers and staff alike.
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Built a foundation in teamwork, communication, and customer service within a busy café environment. Developed an appreciation for creating consistent, positive experiences under pressure.